Things to Do

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Experience New Brunswick


The Heldrich invites you to explore the best of New Brunswick’s many downtown attractions only steps outside our front door offering plenty of things to do for the weary business traveler, college parent, and more. Just across the street sits the New Brunswick Performing Arts Center (NBPAC), which has propelled New Brunswick’s Downtown Cultural Arts District into the spotlight as one of the region’s most exciting and dynamic destinations, plus fine dining, nightlife and shopping.  And if that is not enough, The Heldrich is ideally located near public transit and highways so guests can easily make day trips to New York City, Philadelphia, Princeton, Asbury Park, Atlantic City, and the beautiful beaches of the Jersey Shore.

New Brunswick, New Jersey, is a great American city steeped in history. Situated along the King’s Highway - close to modern day US Route 1 - between New York and Philadelphia, during Colonial times, New Brunswick became an important and highly regarded center for trade and a way point for travelers. Today, it is home to major international corporations (Johnson & Johnson World Headquarters), dynamic tech startups, world renowned healthcare centers, the academic and research infrastructure of Rutgers (the State University of New Jersey), and an exciting Cultural Arts District.

Things to Do in New Brunswick

New Brunswick boasts not only fascinating historical sites from its beginnings during the pre-Revolutionary War era, but also a sophisticated and vibrant modern arts & culture scene along with some of New Jersey’s top dining locations. The state-of-the-art New Brunswick Performing Arts Center has become the Northeast's premier venue for theatrical performances, and with nearly 50 restaurants to choose from in the downtown area, New Brunswick is rapidly becoming a favorite destination for any foodie.


Rutgers University

Originally founded as Queen’s College in 1766, Rutgers University is one of only nine existing colleges within the US to be chartered prior to the Revolutionary War and the US gaining independence. Today, Rutgers University is home to more than 67,000 students as well as many professors, visiting academics, as well as countless parents and other family members who descend on New Brunswick, especially in late October for Family weekend or for Rutgers Day in early spring. Discover new ways to make your time in New Brunswick unforgettable.


Business Trip Happy Hour Activities

Of course there is more to New Brunswick, NJ than just Rutgers University. Known by many as also “Hub City” or “Healthcare City,” five nationally-recognized hospitals, global biotechnology and pharmaceutical corporations, such as Johnson & Johnson, internationally-recognized medical research facilities, and more, all call New Brunswick home. After a hard-day’s work, enjoy time off from your business trip and explore New Brunswick’s awesome nightlife, from the theater district to the mouth watering restaurants all just steps away.


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